Philippe Halaburda | Creative Director, Art Director & Brand Designer

I lead brand identity and visual systems for organizations operating in environments
where clarity, credibility, and consistency matter.

My work spans industries with distinct constraints - regulatory, cultural, technical, or experiential,
and focuses on building design systems that scale, adapt, and perform over time.
Rather than applying a single aesthetic, I shape visual languages
that respond to each industry’s realities while maintaining strong brand governance
and long-term coherence.

Pharma, Biotech
& Healthcare Branding

I build brand and communication systems for organizations working under regulatory and clinical constraints. These systems turn complex, sensitive information into clear, compliant visual language across patient, HCP, and launch materials.
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Outcome: Credible communication that builds trust with clinical and patient audiences while meeting regulatory standards

Focus: Pharma/biotech branding, MLR-aware systems, patient/HCP communication, clinical launch materials

Clients
Acutis Biosciences >>
Acutis Diagnostics >>
APGx >>
Com&Co Events >>
Dr Hersha >>
ICLV >>
Integrated Spine & Pain Care >>
NOFAAA Therapeutics >>
Science Direct >>

Luxury, Fashion & Lifestyle

I design brand identities that balance heritage, aspiration, and modern relevance. My role centers on protecting brand integrity while evolving execution across product, packaging, campaigns, and digital.
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Outcome
Brands that feel timeless and current at once, consistent across every touchpoint

Focus
Identity systems, packaging, campaign art direction, digital and print execution

Clients
1SOL Brands >>
Coming of Age >>
Evolve Medical >>
F Magazine >>
Influence Clothing >>

Editorial & Publishing

I develop editorial design systems built on strong typographic structure, rhythm, and hierarchy.
These systems support long-form storytelling and
multi-platform consistency, from print to digital,
without losing editorial voice.
▬

Outcome
A distinct, recognizable voice that holds up across all formats and platforms

Focus
Editorial systems, typography, layout, print and digital publications

Clients
Altruist Magazine >>
F Magazine >>
Green Affinity Magazine >>
Pedagomagie >>
Wine Atmosphere Magazine >>

Product, Tech
& Performance Brands

I architect brand systems for digital-first products, where identity has to scale with the roadmap. These systems bridge brand and UI, keeping the product coherent from launch campaign to daily use.
▬

Outcome
A brand identity that scales with the product and builds user trust from first touch onward

Focus
Brand systems, UI-aligned identity, digital platforms, product storytelling

Clients
Biipi >>
Brisk Teaching>>
Yeah Mobi >>
Working'n Solutions >>

Institutions, Nonprofit
& Culture Brands

I shape mission-driven identity systems for organizations built on purpose and public trust. These systems support campaigns, exhibitions, publications,
and digital platforms with lasting consistency.
▬

Outcome
Credible, mission-aligned communication that sustains public trust and engagement over time

Focus
Institutional identity, mission-driven systems, event and campaign graphics

Clients
Artimed >>
AixBox >>
Beegreen Foundation >>
National Museum of Woman in Arts >>
Trophées de l'écologie >>

Beauty, Cosmetics
& Luxury DTC Brands

I craft refined brand systems that pair sensory storytelling with structure and consistency. These systems carry through packaging, campaigns, eCommerce, and retail as the brand scales.
▬

Outcome
A premium, cohesive brand experience that converts across digital and physical touchpoints

Focus
Identity design, packaging systems, campaign storytelling

Clients
Domaine Angelus >>
Eau de Saint-Tropez >>
Evolve Medical >>
Fragrence75 >

Sport, Fitness & Wellness

I direct performance-driven brand systems that translate movement and motivation into visual language. These systems carry across apparel, product,
digital campaigns, and community touchpoints.
▬

Outcome
A cohesive brand that drives engagement and long-term loyalty through performance storytelling

Focus
Brand identity systems, campaign art direction, digital content, performance storytelling

Clients
Gofiit >>
Magym >>

Restaurant, Hospitality
& Retail Brands

I create brand experience systems that shape how people encounter and remember a space. These systems unify signage, menus, packaging, and digital touchpoints across every location.
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Outcome
Consistent brand expression across locations that strengthens recognition and elevates the guest journey

Focus
Environmental graphics, retail identity, experiential design

Clients
Domaine Angelus >>
La Cave Aixoise >>
Restaurant Le Formal >>
Villa Baulieu >>

Cross-Industry Leadership

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35+ CLIENTS ACROSS HEALTH · FASHION · CPG · EDITORIAL · TECH

My role is not just to design,
but to lead brands visually
as they scale.

Across all sectors, I’m trusted to:

• Define and protect brand standards
• Lead visual systems from concept through execution
• Guide cross-functional teams with clarity and consistency
• Balance creative ambition with operational realities
• Integrate AI tools into concepting and production
without sacrificing craft

I’m available for
Senior Creative/Art Director, Design Director, and Art Director
— freelance or contract.