Visual Identity For a Restaurant

I created a unique identity inspired by the chef's signature, paired with vibrant color accents reflecting his culinary style. A historically inspired font ties the design to the restaurant's location in Aix-en-Provence's old center.

ROLE / Brand Designer Freelance
SCOPE / Logo Design, Branding, Visual Identity, Campaign Materials
CLIENT / Le Formal Restaurant, Aix-en-Provence, France
Project Overview
LOGO DESIGN: CRAFTING THE SYMBOL OF PLANET EARTH
The "Trophées de l'Écologie" logotype combines dynamic typography and eco-symbolism to reflect sustainability and transformation.

The curved text suggests movement and growth, while the green spiral shape evokes origami, symbolizing resourcefulness and ecological innovation. The blue detail may represent water or awareness.

The design reinforces the event’s mission of environmental action
and sustainable change.

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