CLIENT / The Altruitst by Le Cab, New Hybrid & Connecting Magazine, Paris, France
Project Overview
The Altruist Magazine, a hybrid print-digital publication, needed a cohesive brand identity for its launch. The goal was to merge traditional editorial design with modern interactivity, creating a seamless and engaging reader experience.
I developed a dynamic logo, bold color palette, and versatile typography to reflect
the magazine’s innovation, connectivity, and cultural relevance.
The new identity positioned The Altruist Magazine as a forward-thinking publication,
fostering audience engagement and uniting diverse voices across mediums.
I developed a dynamic logo, bold color palette, and versatile typography to reflect
the magazine’s innovation, connectivity, and cultural relevance.
The new identity positioned The Altruist Magazine as a forward-thinking publication,
fostering audience engagement and uniting diverse voices across mediums.
Approach & Solutions
The layout I designed for The Altruist Magazine’s first issue delivered strong results. It blended a clean aesthetic, structured grids, and dynamic typography for a cohesive print and digital experience:
- I enhanced readability and visual appeal by combining a clean, modern aesthetic
with structured grids and dynamic typography.
- The seamless integration of long-form articles with shorter pieces ensured a fluid narrative
while interactive digital features drove higher user engagement.
- This fresh, versatile design positioned the magazine as an innovative publication,
helping it gain traction with its target audience and establish a strong foundation for future issues.
- I enhanced readability and visual appeal by combining a clean, modern aesthetic
with structured grids and dynamic typography.
- The seamless integration of long-form articles with shorter pieces ensured a fluid narrative
while interactive digital features drove higher user engagement.
- This fresh, versatile design positioned the magazine as an innovative publication,
helping it gain traction with its target audience and establish a strong foundation for future issues.
LOGO DESIGN: A CONNECTING & HYBRID MAGAZINE
The Altruist logo embodies modernity and connectivity, aligning with its identity as a hybrid magazine by Le Cab.
The bold sans-serif typography ensures clarity, while the stylized "A" adds a distinctive, dynamic touch.
The tagline reinforces the magazine’s mission, with “hybride” reflecting its French influence.
Seamlessly integrating Le Cab’s branding, the design establishes The Altruist as an innovative, forward-thinking publication.
The bold sans-serif typography ensures clarity, while the stylized "A" adds a distinctive, dynamic touch.
The tagline reinforces the magazine’s mission, with “hybride” reflecting its French influence.
Seamlessly integrating Le Cab’s branding, the design establishes The Altruist as an innovative, forward-thinking publication.
Project Overview
Artimed is a cultural incubator that promotes artistic collaboration
and innovation.
Its goal is to develop a unique visual identity embodying its mission
as a creative exploration and project development center.
and innovation.
Its goal is to develop a unique visual identity embodying its mission
as a creative exploration and project development center.
