CLIENT / BIIPI Robot
Project Overview
Biipi, a new smart speaker, needed branding that balanced innovation, playfulness, and modernity.
The identity had to feel sleek yet approachable, appealing to tech-savvy users.
The logo was designed to be simple yet impactful, reflecting seamless connectivity
and advanced technology.
The identity had to feel sleek yet approachable, appealing to tech-savvy users.
The logo was designed to be simple yet impactful, reflecting seamless connectivity
and advanced technology.
Approach & Solution
For Biipi’s branding, I created a playful yet modern design reflecting its innovation and ease of use.
The dynamic, colorful logo stands out while remaining approachable, with vibrant contrasts conveying energy.
Soft, rounded shapes enhance friendliness, while bold elements highlight its advanced technology.
The dynamic, colorful logo stands out while remaining approachable, with vibrant contrasts conveying energy.
Soft, rounded shapes enhance friendliness, while bold elements highlight its advanced technology.
LOGO DESIGN: USER-FRIENDLY NATURE OF THE SPEAKER
Color Palette: Bright, Vibrant, contrasting hues to convey energy and excitement, aligning with the speaker's cutting-edge features.
Typography: Rounded, soft shapes evoke friendliness and ease of use, while the bold design emphasizes the product's advanced technology.
Graphic Elements: Soft shapes evoke friendliness and ease of use, while the bold design emphasizes the product's advanced technology.
Imagery: This combination of playfulness and modernity ensures that the branding appeals to a wide range of tech-savvy users.
Typography: Rounded, soft shapes evoke friendliness and ease of use, while the bold design emphasizes the product's advanced technology.
Graphic Elements: Soft shapes evoke friendliness and ease of use, while the bold design emphasizes the product's advanced technology.
Imagery: This combination of playfulness and modernity ensures that the branding appeals to a wide range of tech-savvy users.
