CLIENT / NOFAAA Therapeutics, NJ, USA

Project Overview
NOFAA Therapeutics, an early-stage drug discovery and development company rooted in genomics, focuses on pioneering breakthrough cancer therapies.
Launched in 2022, the company required a strong brand identity to establish its presence and reflect its commitment to innovation in oncology.
The branding captures NOFAA's scientific expertise, forward-thinking approach, and dedication to transforming cancer treatment.
Launched in 2022, the company required a strong brand identity to establish its presence and reflect its commitment to innovation in oncology.
The branding captures NOFAA's scientific expertise, forward-thinking approach, and dedication to transforming cancer treatment.


Approach & Solutions
I developed a brand identity that reflects their commitment to groundbreaking science
and their ambition in the biopharma industry.
The visual elements, including the logo, color palette, and typography, were crafted to
convey professionalism and cutting-edge innovation.
The design aspired to evoke trust and credibility while highlighting the company’s focus
on precision medicine.
and their ambition in the biopharma industry.
The visual elements, including the logo, color palette, and typography, were crafted to
convey professionalism and cutting-edge innovation.
The design aspired to evoke trust and credibility while highlighting the company’s focus
on precision medicine.


LOGO DESIGN: THE SCIENCE BEHIND AN INNOVATIVE IDENTITY
The NOFAA Therapeutics logotype blends bold typography with an abstract molecular-inspired graphic, symbolizing innovation and precision in biotechnology.
- Typography: Strong sans-serif font conveys professionalism and trust.
Black enhances readability and authority.
- Graphic Symbol: Red and pink abstract shape evokes molecular structures,
symbolizing biotech innovation.
- Color Palette: Red represents energy and urgency; pink adds approachability
and balance.
The NOFAA Therapeutics logotype blends bold typography with an abstract molecular-inspired graphic, symbolizing innovation and precision in biotechnology.
- Typography: Strong sans-serif font conveys professionalism and trust.
Black enhances readability and authority.
- Graphic Symbol: Red and pink abstract shape evokes molecular structures,
symbolizing biotech innovation.
- Color Palette: Red represents energy and urgency; pink adds approachability
and balance.



Concept Breakdown 2: AI THAT THINKS WITH YOU Everyplace ANYTIME
This AI tool transforms abstract ideas into clear, visual learning.
It’s intuitive, adaptable, and designed to support—not replace—how students and teachers think. With a calm, thoughtful voice, it brings clarity to complexity and helps users navigate layered content through innovative, responsive design.
More than a tool, it’s a values-driven partner: free, ethical, and built for real people doing meaningful work. It encourages curiosity, invites collaboration, and empowers users to ask better questions—making education more accessible, thoughtful, and human.
This AI tool transforms abstract ideas into clear, visual learning.
It’s intuitive, adaptable, and designed to support—not replace—how students and teachers think. With a calm, thoughtful voice, it brings clarity to complexity and helps users navigate layered content through innovative, responsive design.
More than a tool, it’s a values-driven partner: free, ethical, and built for real people doing meaningful work. It encourages curiosity, invites collaboration, and empowers users to ask better questions—making education more accessible, thoughtful, and human.





Concept Breakdown 2: AI THAT THINKS WITH YOU Everyplace ANYTIME
This AI tool transforms abstract ideas into clear, visual learning.
It’s intuitive, adaptable, and designed to support—not replace—how students and teachers think. With a calm, thoughtful voice, it brings clarity to complexity and helps users navigate layered content through innovative, responsive design.
More than a tool, it’s a values-driven partner: free, ethical, and built for real people doing meaningful work. It encourages curiosity, invites collaboration, and empowers users to ask better questions—making education more accessible, thoughtful, and human.
This AI tool transforms abstract ideas into clear, visual learning.
It’s intuitive, adaptable, and designed to support—not replace—how students and teachers think. With a calm, thoughtful voice, it brings clarity to complexity and helps users navigate layered content through innovative, responsive design.
More than a tool, it’s a values-driven partner: free, ethical, and built for real people doing meaningful work. It encourages curiosity, invites collaboration, and empowers users to ask better questions—making education more accessible, thoughtful, and human.













Concept Breakdown 2: AI THAT THINKS WITH YOU Everyplace ANYTIME
This AI tool transforms abstract ideas into clear, visual learning.
It’s intuitive, adaptable, and designed to support—not replace—how students and teachers think. With a calm, thoughtful voice, it brings clarity to complexity and helps users navigate layered content through innovative, responsive design.
More than a tool, it’s a values-driven partner: free, ethical, and built for real people doing meaningful work. It encourages curiosity, invites collaboration, and empowers users to ask better questions—making education more accessible, thoughtful, and human.
This AI tool transforms abstract ideas into clear, visual learning.
It’s intuitive, adaptable, and designed to support—not replace—how students and teachers think. With a calm, thoughtful voice, it brings clarity to complexity and helps users navigate layered content through innovative, responsive design.
More than a tool, it’s a values-driven partner: free, ethical, and built for real people doing meaningful work. It encourages curiosity, invites collaboration, and empowers users to ask better questions—making education more accessible, thoughtful, and human.






Concept Breakdown 2: AI THAT THINKS WITH YOU Everyplace ANYTIME
This AI tool transforms abstract ideas into clear, visual learning.
It’s intuitive, adaptable, and designed to support—not replace—how students and teachers think. With a calm, thoughtful voice, it brings clarity to complexity and helps users navigate layered content through innovative, responsive design.
More than a tool, it’s a values-driven partner: free, ethical, and built for real people doing meaningful work. It encourages curiosity, invites collaboration, and empowers users to ask better questions—making education more accessible, thoughtful, and human.
This AI tool transforms abstract ideas into clear, visual learning.
It’s intuitive, adaptable, and designed to support—not replace—how students and teachers think. With a calm, thoughtful voice, it brings clarity to complexity and helps users navigate layered content through innovative, responsive design.
More than a tool, it’s a values-driven partner: free, ethical, and built for real people doing meaningful work. It encourages curiosity, invites collaboration, and empowers users to ask better questions—making education more accessible, thoughtful, and human.










