Brand leadership across healthcare, technology, education, and culture,
building clear, system-led identities where scale, clarity, and trust matter.
New York–based · Senior Art Director / Brand Designer · Open to freelance & full-time
building clear, system-led identities where scale, clarity, and trust matter.
New York–based · Senior Art Director / Brand Designer · Open to freelance & full-time
What I Lead
Brand identity and visual system design
Editorial, content-heavy, and information-driven design
Packaging and physical brand expressions
Art direction across digital, print, and environments
Brand identity and visual system design
Editorial, content-heavy, and information-driven design
Packaging and physical brand expressions
Art direction across digital, print, and environments
How I Contribute
System-first thinking over one-off execution
Comfort operating in regulated, technical, or ambiguous spaces
Strong collaboration with strategy, copy, and leadership teams
System-first thinking over one-off execution
Comfort operating in regulated, technical, or ambiguous spaces
Strong collaboration with strategy, copy, and leadership teams
Industries
Healthcare & Biotech
Technology & Education
Culture & Editorial
Luxury & Consumer
Healthcare & Biotech
Technology & Education
Culture & Editorial
Luxury & Consumer
Select Work
Selected work has supported product launches, investor communications, editorial publishing, and brand repositioning across healthcare, technology, and consumer sectors.
Selected work has supported product launches, investor communications, editorial publishing, and brand repositioning across healthcare, technology, and consumer sectors.
Brand Systems & Identity Leadership
— Healthcare & Pharma
— Healthcare & Pharma
Brand leadership for medical and pharmaceutical organizations where rigor, consistency, and regulatory clarity matter.
Acutis Diagnostics
Toxicology Laboratory Identity
& Scientific Communication
Visual stewardship across clinical and commercial materials for a toxicology laboratory, supporting improved sales efficiency.
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Toxicology Laboratory Identity
& Scientific Communication
Visual stewardship across clinical and commercial materials for a toxicology laboratory, supporting improved sales efficiency.
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Acutis Biosciences
Biotech Identity
& Scientific Communication
Visual narrative development for
a biotech company bridging research
and investor communication.
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Biotech Identity
& Scientific Communication
Visual narrative development for
a biotech company bridging research
and investor communication.
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NOFAAA Therapeutics
Precision Medicine
& Visual Systems
Modular visual architecture supporting scientific legitimacy and investor communications
in precision medicine.
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Precision Medicine
& Visual Systems
Modular visual architecture supporting scientific legitimacy and investor communications
in precision medicine.
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Technology & Education Platforms (B2B / B2C)
Brand leadership for technology and education platforms where clarity, structure, and usability matter.
Working N Solutions
Corporate Identity
& B2B Systems
Corporate visual framework for a B2B consulting and solutions firm.
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Corporate Identity
& B2B Systems
Corporate visual framework for a B2B consulting and solutions firm.
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Yeah Mobi
Mobile CPA Platform
Graphic Identity
Bold graphic direction for a mobile performance platform aligned with product behavior.
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Mobile CPA Platform
Graphic Identity
Bold graphic direction for a mobile performance platform aligned with product behavior.
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Brisk Teaching
EdTech Identity
& Platform Design
Human-centered brand framework for
an AI-powered education product.
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EdTech Identity
& Platform Design
Human-centered brand framework for
an AI-powered education product.
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Luxury, Lifestyle & Taste-Driven Brands
Brand leadership for luxury and lifestyle brands where tone, restraint, and narrative matter.
Influence Clothing
Fashion Identity
& Editorial Direction
Fashion Identity
& Editorial Direction
Visual direction for a fashion label,
balancing heritage codes with
contemporary editorial expression.
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balancing heritage codes with
contemporary editorial expression.
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Eau de St Tropez
Luxury Lifestyle
& Fragrance Concept
Lifestyle fragrance concept exploring place, memory, and sensorial atmosphere.
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Luxury Lifestyle
& Fragrance Concept
Lifestyle fragrance concept exploring place, memory, and sensorial atmosphere.
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Fragrence 75
Luxury Fragrance Identity
Minimalist luxury fragrance expression through packaging and brand presentation.
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Luxury Fragrance Identity
Minimalist luxury fragrance expression through packaging and brand presentation.
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Product-Led & Performance Brands
Brand leadership for product-driven and performance-led brands where clarity, speed,
and measurable impact matter.
and measurable impact matter.
Bipii Robot
Product Identity
& Visual System
Approachable visual framing for a consumer robotics product.
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Product Identity
& Visual System
Approachable visual framing for a consumer robotics product.
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GOFIIT
Fitness Brand Identity
Fitness Brand Identity
Magym
Sports & Performance
Brand System
Kinetic brand framework for a sports and performance platform.
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Sports & Performance
Brand System
Kinetic brand framework for a sports and performance platform.
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Editorial & Content-Led Design Systems
Design leadership for cultural and editorial platforms where voice, rhythm,|
and reading experience matter.
and reading experience matter.
F Mag
Editorial Identity
& Print Systems
Editorial structure and typographic cadence for a fashion magazine.
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Editorial Identity
& Print Systems
Editorial structure and typographic cadence for a fashion magazine.
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Green Affinity Magazine
Editorial Brand System
Editorial Brand System
The Altruist Magazine
Editorial Brand
& Storytelling System
Editorial voice and visual restraint for a values-driven magazine.
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Editorial Brand
& Storytelling System
Editorial voice and visual restraint for a values-driven magazine.
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Why Philippe?
Philippe Halaburda is a Brand Design Lead with 20+ years of experience owning and evolving visual systems across healthcare, biotech, luxury, and editorial brands.
He brings clarity to complex environments, balances strategy with hands-on execution,
and is trusted to make design decisions that scale across teams and channels.
He brings clarity to complex environments, balances strategy with hands-on execution,
and is trusted to make design decisions that scale across teams and channels.
Currently available for freelance work and contract roles as a Brand Design Lead / Art Director